Our Mission And VPs

from fearing the future

When the future seems vast and unknown, the risks seem to outweigh the potential. The fact that we do not know what will happen leaves us with the sense that the best we can do is be reactive, believing that the future is something that happens to us. 

But with the right tools, approaches, and thinking, not only can we prepare well for the future, we can proactively make the future. 

to making the future

Strategy and design are the domains of future-making. 

With strategy, we create the stories that we want to live into and the plans we will need to follow to make that strategy a reality.

With design, we delve deep into the needs of those we serve to understand what drives them and how they make decisions, so that we can invent new ways forward and create new opportunities to support people in leading better lives.

By combining human-centered design methods with strategic thinking, we can create the future.

sometimes, you need help with the future

When we spend the vast majority of our time keeping our organizations or our projects running, we rarely get the opportunity to think about the future, let alone create it. When we do consider the future, the work is hard, unfamiliar, and often lonely. To do it well, sometimes what is called for is a collaborator, a guide, a thought partner.